Four Phase Program
Each product has a defined seasonal role. Apply in order & your lawn has what it needs, exactly when it needs it.
LaunchX
Wake your lawn up faster and more evenly.
- Faster spring green-up
- Root activation before the first mow
- Supports new seed and sod
Fortify+
Build the density and dark color your neighbors will notice.
- Darker, thicker turf
- Stronger roots before summer heat
- Consistent growth all spring
Defend
Keep your lawn green while every untreated yard around you fades.
- Holds color through heat and drought
- Protects against summer stress
- Maintains density under traffic
Recover
The fall application most homeowners skip
- Rebuilds roots after summer
- Sets up a stronger spring green-up
- Fall renovation and overseeding support
